ShopMy
ShopMy is a marketing platform connecting creators and brands. It offers tools for collaborations, affiliate marketing, and customizable storefronts.
Secondary Market Price
How ShopMy Measures Up
To help you manage your ShopMy equity, Prospect has run the company through our machine learning model.
Prospect Rating
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This rating reflects our belief in this company's potential to grow to that many times its current value in 4 years. For an employee with stock, this rating suggests a potential return on equity, but it also comes with some risk.
Exit Risk
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Our rating is a reflection of the likelihood of this company achieving a liquidity event for its employees based on the quality of investors, funding stage, founders, and more.
Funding Stage
TBD
A company’s funding stage reflects how established it is, how quickly it is scaling, and the average impact an employee may have when joining.
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Prospect Projected Future ShopMy Prices
Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for ShopMy's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.
Powerful tools to earn more from your equity
Company Description
ShopMy operates a platform that connects brands with creators for affiliate marketing, seeding, and paid collaborations. The service provides a suite of tools for both parties; creators can build customizable storefronts to monetize their content, while brands can manage influencer programs with access to transparent analytics. The ecosystem also incorporates features for shoppers, such as "Circles" and "Wishlists," which are designed for curated product discovery. Founded in 2020 in New York, the company has since grown to a staff of between 51 and 200 employees. Co-founder Tiffany Lopinsky was recognized in The Business of Fashion's BoF500 Class of 2025.
The company recently announced it had raised $70 million in a new funding round led by Avenir, bringing its valuation to $1.5 billion. This capital is intended to further the company's goal of building out its creator-led commerce platform. Other recent developments include the release of version 2.0 of the ShopMy app, which more directly integrates shoppers into its ecosystem. In 2025, the company was recognized by the Glossy Fashion & Luxury Awards for "Best Use of Technology." ShopMy also hosted its first public event in New York City, which drew over 1,300 attendees and featured the launch of a physical magazine.
- Avenir
- Bessemer Venture Partners
- Bain Capital Ventures
- Menlo Ventures
- Inspired Capital
- AlleyCorp
- Sofia Richie
- Gregg Renfrew
- Raissa Gerona
- Alex Mondre of AGM Ventures
- Aimee Song
- Jacopo Moschin
- Jeremy Levine
- Scott Friend
- Amy Wu
- Geoff Donaker
- Eric Chan
- Campbell + Jett Puckett
- Shea McGee
- Camila Coehlo
- Co-Founder, Harry Rein
- Co-Founder, Chris Tinsley
- Co-Founder, Tiffany Lopinsky
Peer Group Comparison
Vs Peer Group of >$4B Startups
Frequently Asked Questions
Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.
Is ShopMy worth joining?
Determining if a startup is worth joining requires evaluating its potential and your specific equity offer. A platform like Prospect can help by providing data-driven projections on a company's future value to inform your decision.
What should I do with my ShopMy stock?
The best action for your stock depends on your personal financial goals, tax situation, and the company's performance. Platforms such as Prospect can build a personalized strategy for your equity, helping you decide whether to hold, sell, or exercise options to maximize returns.
Can you sell ShopMy stock?
Selling stock in a private company like ShopMy is often possible through secondary markets or company-approved tender offers. Tools from Prospect can help you navigate these sales by providing tax-optimized strategies and analysis to ensure you get the best outcome.
How can I find the value of my ShopMy stock?
Valuing private stock is typically based on the company's last 409A valuation or secondary market trades. To get a more dynamic valuation, Prospect uses machine learning models to forecast your equity's value, giving you a data-driven estimate of what your shares could be worth.
What is ShopMy's equity worth?
The precise worth of your equity depends on the company's current valuation, the number of shares you own, and your option strike price. To get a clearer picture, you can use a platform like Prospect, which projects your equity's future value and models different financial scenarios.
What is ShopMy's stock ticker symbol?
As a private company, ShopMy does not have a stock ticker symbol because its shares are not traded on a public stock exchange. Ticker symbols are assigned to companies only after they complete an Initial Public Offering (IPO).
Can I buy or sell ShopMy stock?
Yes, it is often possible to buy or sell shares in a private company like ShopMy, typically through secondary markets or direct transactions if permitted by the company. Platforms like Prospect offer tools and customized strategies to help you navigate these transactions and make tax-efficient decisions.
What is the criteria to buy or invest in ShopMy stock?
Investing in a private company like ShopMy is typically restricted to accredited investors or employees receiving equity compensation. While there isn't a public list of criteria, tools from Prospect can help you analyze a company's potential to see if it meets your personal investment goals.
