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Ethos

Founded in 2016, Ethos is an insurance technology company offering life insurance products through a platform that simplifies applications.

$4.51

Secondary Market Price

Updated: 
Jan 2026
Current Preferred Price
Date:
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Prospect Projected Preferred
Current FMV
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Prospect Projected FMV
$2.7B
Company Valuation
Updated: 
Jan 2026
Insurance
Industry
Austin, TX
Headquarters
2016
Year Founded
820+
Employee Count

How Ethos Measures Up

To help you manage your Ethos equity, Prospect has run the company through our machine learning model.

Prospect Rating

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This rating reflects our belief in this company's potential to grow to that many times its current value in 4 years. For an employee with stock, this rating suggests a potential return on equity, but it also comes with some risk.

Exit Risk

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Our rating is a reflection of the likelihood of this company achieving a liquidity event for its employees based on the quality of investors, funding stage, founders, and more.

Funding Stage

Series C

A company’s funding stage reflects how established it is, how quickly it is scaling, and the average impact an employee may have when joining.

$4.51
Est val $2.7B
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Jan 20, 2026

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Prospect Projected Future Ethos Prices

Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for Ethos's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.

Powerful tools to earn more from your equity

Company Description

Ethos is a life insurance company founded in 2016 that uses technology to provide insurance coverage. The company's platform is designed to streamline the application process, offering financial solutions for expenses such as home mortgages, college tuition, and existing debt. Co-founded by Peter Colis and Lingke Wang, Ethos has raised over $400 million in capital from investors including Sequoia, Accel, Google Ventures, and Goldman Sachs. As of July 2021, the company reached a market valuation of $2.7 billion and has grown to employ between 501 and 1,000 people.

The company has stated a commitment to continued scaling and is actively hiring across various roles to support its growth. Ethos also engages in corporate social responsibility initiatives; a recent project involved transforming school corridors at a public school in Vartur, India. In 2025, an employee was recognized as one of The Rising Star Women Leaders in Insurance by the publication Women We Admire.

Ethos Notable Investors

  • Sequoia Capital
  • Accel
  • GV
  • SoftBank Vision Fund 2
  • General Catalyst
  • Glade Brook Capital Partners
  • Jay-Z's Roc Nation
  • Will Smith's Smith Family Circle
  • Kevin Durant's Durant Company
  • Robert Downey Jr.'s Downey Ventures
  • Stanford University
  • Arrive

Ethos Founders

  • Co-Founder, Peter Colis
  • Co-Founder, Lingke Wang

Peer Group Comparison

Vs Peer Group of >$4B Startups

Frequently Asked Questions

Is Anduril worth joining?

Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.

Is Ethos worth joining?

Deciding if a startup is worth joining involves evaluating the potential value of its equity compensation. Tools like Prospect can help you analyze the potential upside of your offer by providing data-driven projections on the company's future value.

What should I do with my Ethos stock?

Managing private company stock requires a clear strategy for exercising options and timing potential sales to maximize your returns. Platforms like Prospect offer customized, multi-year plans to help you make tax-optimal decisions about your equity.

Can you sell Ethos stock?

As a private company, Ethos stock isn't traded on a public exchange, but you may be able to sell shares through secondary markets or company-organized tender offers. Prospect provides tools and insights to help you navigate these sales and decide how much to sell for optimal tax outcomes.

How can I find the value of my Ethos stock?

The value of private stock like Ethos's is determined by factors beyond its latest 409A valuation. To get a clearer picture, you can use specialized platforms like Prospect, which uses machine learning models to project a company's future equity value based on various market signals.

What is Ethos's equity worth?

Determining the precise worth of a private company's equity is challenging due to its illiquid nature. Tools like Prospect can provide data-driven projections to help you understand the potential range of value for your Ethos equity.

What is Ethos's stock ticker symbol?

Since Ethos is a private company, it does not have a stock ticker symbol and its shares are not traded on public stock exchanges. This means liquidity for shareholders is typically limited to specific events like tender offers, secondary sales, or an IPO.

Can I buy or sell Ethos stock?

Selling stock in a private company like Ethos is typically possible through secondary sales or tender offers, while buying shares is generally restricted to employees exercising options or accredited investors. Platforms like Prospect offer tools to help employees create tax-optimized strategies for selling their shares when opportunities arise.

What is the criteria to buy or invest in Ethos stock?

Investing in a private company like Ethos is typically limited to accredited investors participating in funding rounds or employees exercising their stock options. Once you hold equity, resources like Prospect can help you manage that investment by providing strategies to maximize its value.

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