
Vuori
Vuori creates premium performance apparel for men and women, with notable products like the award-winning Kore Short and BlissBlend™ fabric.
Secondary Market Price
Secondary Market Price
How Vuori Measures Up
To help you manage your Vuori equity, Prospect has run the company through our machine learning model.
Prospect Rating
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This rating reflects our belief in this company's potential to grow to that many times its current value in 4 years. For an employee with stock, this rating suggests a potential return on equity, but it also comes with some risk.
Exit Risk
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Our rating is a reflection of the likelihood of this company achieving a liquidity event for its employees based on the quality of investors, funding stage, founders, and more.
Funding Stage
A company’s funding stage reflects how established it is, how quickly it is scaling, and the average impact an employee may have when joining.
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Prospect Projected Future Vuori Prices
Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for Vuori's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.

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Company Description
Vuori is a performance apparel company that designs and sells athletic clothing and accessories inspired by the coastal California lifestyle. The company's product lines integrate fitness, surf, sport, and art, and include items such as shorts, jackets, joggers, and dresses. Vuori operates an e-commerce business and has a physical retail presence with over 80 stores across the United States, the United Kingdom, and China. Founded in 2015 and headquartered in Carlsbad, California, the company has grown significantly, attracting substantial investment, including a recent valuation of $4 billion.
The company continues to expand its retail footprint, with recent store openings in Beijing and New York, and is investing in product innovation. Vuori recently launched its first snow collection and, for the second consecutive year, won two categories at the GymSquare Wellness Awards in China for its BlissBlend™ fabric and Kore Short. Other recent activities include a partnership with celebrity trainer Harley Pasternak and community initiatives such as toy drives for Ronald McDonald House Charities and blood drives with the San Diego Blood Bank.
- General Atlantic
- Stripes
- SoftBank Vision Fund
- Norwest Venture Partners
- Co-Founder, Joe Kudla
- Co-Founder, Chris Miller
Frequently Asked Questions
Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.
Is Vuori worth joining?
Joining a high-growth private company like Vuori can present a significant financial opportunity through its equity compensation. To better understand the potential value of an equity offer, you can use platforms like Prospect to model your holdings and forecast their future worth.
What should I do with my Vuori stock?
Deciding what to do with private company stock involves complex tax and financial planning, including when to exercise options or sell shares. Tools like Prospect can provide personalized, tax-optimized strategies to help you make informed decisions based on your unique financial situation.
Can you sell Vuori stock?
As Vuori is a private company, you can typically sell shares only during specific events like tender offers or on secondary markets, though restrictions often apply. Platforms such as Prospect offer tools to help you navigate these sales and determine which shares are most tax-optimal to sell.
How can I find the value of my Vuori stock?
The value of private stock is not publicly listed, but it can be estimated using the company's latest 409A valuation and data from secondary market transactions. For a more detailed forecast, Prospect uses predictive models to project the future value of your shares.
What is Vuori's equity worth?
The worth of your Vuori equity depends on the company's private valuation, the number of shares you own, and your personal tax situation. To understand its potential post-tax value, you can use equity management platforms like Prospect to model different scenarios and create an optimized financial strategy.
What is Vuori's stock ticker symbol?
Since Vuori is a private company, it does not have a stock ticker symbol and is not traded on public stock exchanges. A ticker symbol would only be assigned if the company decides to go public through an Initial Public Offering (IPO).
Can I buy or sell Vuori stock?
As a private company, buying Vuori stock is generally restricted to employees exercising their options or to accredited investors purchasing shares on secondary markets. Selling is also limited to specific windows like tender offers, and platforms like Prospect can help create a tax-efficient strategy for both.
What is the criteria to buy or invest in Vuori stock?
Investing in a private company like Vuori is typically limited to employees who receive equity as part of their compensation or to accredited investors who can purchase shares on secondary markets. These investment opportunities are not generally available to the public until a company undergoes an IPO.

