VideoAmp
VideoAmp is a software company offering a platform for cross-screen advertising measurement and optimization across TV and digital media.
Secondary Market Price
How VideoAmp Measures Up
To help you manage your VideoAmp equity, Prospect has run the company through our machine learning model.
Prospect Rating
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This rating reflects our belief in this company's potential to grow to that many times its current value in 4 years. For an employee with stock, this rating suggests a potential return on equity, but it also comes with some risk.
Exit Risk
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Our rating is a reflection of the likelihood of this company achieving a liquidity event for its employees based on the quality of investors, funding stage, founders, and more.
Funding Stage
Series G
A company’s funding stage reflects how established it is, how quickly it is scaling, and the average impact an employee may have when joining.
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Prospect Projected Future VideoAmp Prices
Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for VideoAmp's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.
Powerful tools to earn more from your equity
Company Description
VideoAmp is a software and data company that provides a platform for advertisers and publishers to measure and optimize campaigns across traditional TV, streaming, and digital media. The company's tools are designed to unify audience data from disparate sources, providing a more comprehensive view of advertising performance. As of April 2023, its platform covered 39 million households. Founded in 2014 by Ross McCray and headquartered in Los Angeles, VideoAmp has grown to several hundred employees across multiple U.S. offices. The company raised $150 million in a Series G funding round in October 2023, and its last round valuation was reported at $1.4 billion.
Looking forward, VideoAmp aims to continue developing its platform to support unified, audience-first planning and measurement for the advertising industry. The company has recently increased its industry presence through events and partnerships. It hosted an activation called the 'Data Garden' at CES 2026, which was developed in partnership with companies like Snowflake and recognized by industry publications. Additionally, company employees have received individual recognition, such as Chief Marketer naming Meghan Kirsch a 2026 Convergent TV Influence Awards Honoree.
- Vista Credit Partners
- The Spruce House Partnership
- D1 Capital Partners
- Tiger Global Management
- EPIQ Capital Group
- Ankona Capital Partners
- The Raine Group
- Mediaocean
- RTL Group
- Anthem Venture Partners
- Simon Equity Partners
- Third Wave Capital
- Wavemaker Partners
- ZenShin Capital
- Startup Capital Ventures
- Co-Founder, Ross McCray
- Co-Founder, Dave Gullo
Peer Group Comparison
Vs Peer Group of >$4B Startups
Frequently Asked Questions
Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.
Is VideoAmp worth joining?
Deciding to join a private company like VideoAmp involves evaluating its potential and how its equity package aligns with your financial goals. Prospect can help you understand the potential value of an equity offer by providing predictive models and customized strategies to maximize your earnings.
What should I do with my VideoAmp stock?
Managing your stock in a private company requires a clear strategy for when to exercise options and sell shares to optimize your financial outcome. Prospect offers personalized option exercise strategies and tax optimization tools to help you make informed decisions about your equity.
Can you sell VideoAmp stock?
Selling stock in a private company like VideoAmp is often possible through company-approved tender offers or on secondary markets, though it is less liquid than public stock. Prospect's tender offer tools can help you determine the tax-optimal shares to sell and navigate these liquidity events.
How can I find the value of my VideoAmp stock?
The value of private stock is typically determined by a 409A valuation, but its future worth can be difficult to predict. Prospect uses predictive models trained on venture capital data to forecast your equity's potential future value and help you understand what your shares could be worth.
What is VideoAmp's equity worth?
The total worth of your equity depends on the company's future success and your strategy for managing taxes and exercise costs. By creating a personalized plan, Prospect helps you maximize the net value of your equity, showing you how much more you could keep after taxes.
What is VideoAmp's stock ticker symbol?
As a private company, VideoAmp does not have a stock ticker symbol. Ticker symbols are only assigned to companies when they become publicly traded on a stock exchange.
Can I buy or sell VideoAmp stock?
Buying stock in a private company like VideoAmp is typically limited to employees or accredited investors, while selling is possible during specific liquidity events like tender offers. If you are an employee, Prospect provides tools to help you manage and sell your existing shares in a tax-efficient way.
What is the criteria to buy or invest in VideoAmp stock?
To invest in a private company like VideoAmp, you generally need to be an employee receiving equity compensation or an accredited investor participating in a funding round. Opportunities for non-employees to invest are rare and typically happen through specialized secondary market platforms.
