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Vartana

Vartana operates a B2B sales closing and financing platform, offering features like flexible payment plans and automated credit approvals.

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Secondary Market Price

Updated: 
Nov 2025
Current Preferred Price
Date:
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Prospect Projected Preferred
Current FMV
Date:
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Prospect Projected FMV
~$100M
Company Valuation
Updated: 
Nov 2025
Sales
Industry
San Francisco, CA
Headquarters
2020
Year Founded
80+
Employee Count
--

Secondary Market Price

Updated: 
Nov 2025
Current Preferred Price
Date:
Sign in to view
Prospect Projected Preferred
Current FMV
Date:
Sign in to view
Prospect Projected FMV
~$100M
Company Valuation
Updated: 
Nov 2025
Sales
Industry
San Francisco, CA
Headquarters
2020
Year Founded
80+
Employee Count

How Vartana Measures Up

To help you manage your Vartana equity, Prospect has run the company through our machine learning model.

Prospect Rating

TBD

We are currently gathering data to finalize our rating for Vartana. Please check back soon for our projection of the company's value in four years.

Exit Risk

TBD

We are still gathering data on Vartana to train our machine learning model. Check back soon for our exit risk rating for Vartana!

Funding Stage

Series B

A Series B funding round means the company has a proven product and is focused on scaling, offering more stability than an early-stage startup. For you, this translates to joining at a pivotal growth phase where you can still make a significant impact.

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Est val ~$100M
+$13.13 (▲50%)
Jan, 2024 - Jan, 2025

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Prospect Projected Future Vartana Prices

Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for Vartana's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.

Powerful tools to earn more from your equity

Company Description

Vartana is a B2B enterprise sales closing and financing platform that operates as a subsidiary of Capchase. The platform enables businesses to offer flexible payment options, such as installment plans and extended terms, by embedding financing directly into sales workflows. It integrates with CRM systems including Salesforce, HubSpot, Acumatica, Microsoft Dynamics 365, and Zoho to automate credit approvals and streamline the deal-closing process. Founded in 2020 by Kush Kella and Ahmed Sharif, the San Francisco-based company raised several rounds of capital, including a $20 million Series B in July 2023. Vartana was acquired by Capchase in June 2025.

Recent developments for the company include the launch of Vartana 2.0, a version of its platform that embeds financing options into emails, quotes, and proposals, allowing for instant credit decisions on deals up to $500,000. The company also expanded its integrations to include Microsoft Dynamics 365 and Zoho. Looking ahead, Vartana is focused on supporting larger enterprise deals with approvals up to $20 million and leveraging its acquisition by Capchase to fuel further growth. The company's strategy centers on expanding its CRM integrations and continuing to improve the speed of B2B deal closures through its financing tools.

Vartana Notable Investors

  • Mayfield
  • Activant Capital
  • Flex Capital

Vartana Founders

  • Co-Founder, CEO Kush Kella
  • Co-Founder, Head of Financial Products Ahmed Sharif

Peer Group Comparison

Vs Peer Group of >$4B Startups

Peer Group Comparison

Frequently Asked Questions

Is Anduril worth joining?

Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.

Is Vartana worth joining?

Deciding to join a pre-IPO company like Vartana requires careful consideration of its equity compensation package and its potential future value. Tools like Prospect can help you model the potential value of your stock options to make a more informed decision.

What should I do with my Vartana stock?

Managing your Vartana stock involves creating a personal strategy for when to exercise options or sell shares to maximize your post-tax earnings. Platforms like Prospect offer customized option exercise strategies and tax optimization to help you navigate these decisions.

Can you sell Vartana stock?

As Vartana is a private company, selling stock is typically possible through secondary markets or company-organized tender offers, though opportunities may be limited. Prospect provides tools to help you navigate tender offers and decide which shares are tax-optimal to sell.

How can I find the value of my Vartana stock?

Since Vartana is not publicly traded, its stock value isn't listed on an exchange and is typically based on internal 409A valuations. To estimate its potential future worth, you can use services like Prospect, which employ predictive models to forecast your equity's value.

What is Vartana's equity worth?

The precise value of a private company's equity like Vartana's is not public information and changes with each funding round and business performance. You can project the potential future value of your specific holdings using Prospect’s predictive modeling tools, which analyze market data to forecast growth scenarios.

What is Vartana's stock ticker symbol?

Vartana does not have a stock ticker symbol because it is a private company and its shares are not traded on a public stock exchange. Ticker symbols are only assigned to companies once they complete an Initial Public Offering (IPO).

Can I buy or sell Vartana stock?

Buying Vartana stock is generally limited to exercising employee options or participating in funding rounds as an accredited investor, while selling can occur during tender offers or on secondary markets. For employees, platforms like Prospect provide guidance on the optimal time to exercise options and how to approach selling opportunities.

What is the criteria to buy or invest in Vartana stock?

To invest in a private company like Vartana, you typically need to be an accredited investor participating in a funding round or an employee exercising stock options. If you are an employee with equity, Prospect can help you understand and manage your holdings.

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