Placer.ai
Placer.ai is a location analytics platform providing real-time insights into consumer behavior and foot traffic using anonymized data.
Secondary Market Price
Secondary Market Price
How Placer.ai Measures Up
To help you manage your Placer.ai equity, Prospect has run the company through our machine learning model.
Prospect Rating
TBD
We are still gathering data and evaluating Placer.ai's rating. Check back soon for our rating on Placer.ai's worth 4 years from now.
Exit Risk
TBD
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Funding Stage
Series C
As a Series C company, Placer.ai has moved beyond the early startup phase and is now focused on significant growth. For you, this means greater job stability than a younger company, with the chance to join a team that is rapidly expanding.
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Prospect Projected Future Placer.ai Prices
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Company Description
Placer.ai is a location analytics company that provides insights into consumer foot traffic and behavior patterns using anonymized data. Its platform is used by professionals in sectors such as retail, commercial real estate, hospitality, and economic development to analyze site selection, marketing strategies, and store performance. The company was founded in 2018 by Noam Ben-Zvi, Oded Fossfeld, Ofir Lemel, and Zohar Bar-Yehuda, with headquarters in Covina, California.
A recent funding round in August 2024 raised $75 million, suggesting a focus on continued growth and product development. The company also provides educational resources for its customers through its Placer Academy. Recent analyses published by the company highlight the platform's application, showing how a Pizza Hut promotion drove a 63.2% year-over-year increase in Tuesday visits and how the launch of Starbucks' Pumpkin Spice Latte corresponded with a 27% jump in visits on launch day. In another example, the organization Discover Kalamazoo used the company's data to help secure approval and funding for a $45 million sports facility.
- Josh Buckley
- WndrCo
- Lachy Groom
- MMC Technology Ventures
- Fifth Wall Ventures
- Array Ventures
- GEM Realty Capital
- J.M. Schapiro
- Eliot Bencuya
- Jeff Karsh
- Daniel Klein
- Majestic Realty
- Co-Founder, CEO Noam Ben-Zvi
- Co-Founder, CTO Oded Fossfeld
- Co-Founder, CPO Ofir Lemel
- Co-Founder, Zohar Bar-Yehuda
Peer Group Comparison
Vs Peer Group of >$4B Startups
Frequently Asked Questions
Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.
Is Placer.ai worth joining?
Deciding if a startup is worth joining requires evaluating its growth potential and the value of its equity offer. Platforms like Prospect use data similar to that of venture capitalists to help you assess a company's trajectory and make an informed decision.
What should I do with my Placer.ai stock?
Managing your startup stock involves complex decisions around exercising options, tax planning, and potential sales. Using a service like Prospect can help you create a personalized strategy to optimize your equity's value and minimize your tax burden.
Can you sell Placer.ai stock?
As a private company, selling Placer.ai stock is typically possible through company-approved tender offers or on secondary markets, though restrictions often apply. Tools from platforms like Prospect can help you navigate these opportunities and determine which shares are most tax-optimal to sell.
How can I find the value of my Placer.ai stock?
The value of private company stock is determined by factors like its latest 409A valuation and recent funding rounds, not a public market price. Prospect offers predictive models that analyze VC-level data to project the future value of your shares.
What is Placer.ai's equity worth?
The ultimate worth of your Placer.ai equity depends on the company's future success, such as a successful IPO or acquisition. You can estimate its potential value by using platforms like Prospect, which provide data-driven projections based on growth metrics, investor quality, and market trends.
What is Placer.ai's stock ticker symbol?
As a private, pre-IPO company, Placer.ai does not have a stock ticker symbol because its shares are not traded on a public stock exchange. Ticker symbols are only assigned to companies once they become publicly listed.
Can I buy or sell Placer.ai stock?
Buying shares in a private company like Placer.ai is generally limited to accredited investors during funding rounds, while selling is often restricted to company-approved events like tender offers. Platforms like Prospect provide tools to help employees navigate selling opportunities when they arise.
What is the criteria to buy or invest in Placer.ai stock?
Investing in a private company like Placer.ai is typically reserved for venture capital firms and accredited investors who meet specific income or net worth requirements. For most individuals, the primary way to acquire equity is by being an employee and receiving stock options or RSUs.
