Welcome to Prospect! We use the same data as VCs to help you find the best startups and understand what your equity is likely to be worth.
View more companies

FabFitFun

FabFitFun is a lifestyle membership that provides a seasonal box with curated, full-size products in beauty, fashion, and wellness.

Secondary Market Price

Updated: 
Jan 2026
Current Preferred Price
Date:
Sign in to view
Prospect Projected Preferred
Current FMV
Date:
Sign in to view
Prospect Projected FMV
$1.2B
Company Valuation
Updated: 
Jan 2026
ECommerce
Industry
Los Angeles, CA
Headquarters
2010
Year Founded
490+
Employee Count

How FabFitFun Measures Up

To help you manage your FabFitFun equity, Prospect has run the company through our machine learning model.

Prospect Rating

--

This rating reflects our belief in this company's potential to grow to that many times its current value in 4 years. For an employee with stock, this rating suggests a potential return on equity, but it also comes with some risk.

Exit Risk

--

Our rating is a reflection of the likelihood of this company achieving a liquidity event for its employees based on the quality of investors, funding stage, founders, and more.

Funding Stage

Series A

A company’s funding stage reflects how established it is, how quickly it is scaling, and the average impact an employee may have when joining.

Est val $1.2B
--
Jan 28, 2026

Create a free account to unlock real-time secondary market prices and future projections of FabFitFun's value.

Sign up to Unlock the Latest Data
Failed to load data. Using sample data.
Loading chart…

Data will be available soon.
Sign up to receive notifications when it is available.

Sign up to get notified
Sign up to Unlock the Latest Data

Prospect Projected Future FabFitFun Prices

Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for FabFitFun's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.

Powerful tools to earn more from your equity

Company Description

FabFitFun is a lifestyle membership company centered around its flagship product, the FabFitFun Box. This subscription box provides members with a seasonal, curated collection of full-size products across categories like beauty, fashion, fitness, wellness, home, and technology. In addition to the physical box, the membership includes access to year-round perks such as FabFitFunTV, a streaming service with on-demand wellness content, an exclusive online community, and members-only shopping events. The company was founded in 2010 by Co-CEOs Daniel and Michael Broukhim and Editor-in-Chief Katie Echevarria Rosen Kitchens. It began with the idea of delivering happiness and well-being through a subscription model and has since grown to serve over a million members.

The company is currently expanding its business operations into the B2B sector. A recent development is the acquisition of Boox, a sustainable packaging company, which allows FabFitFun to offer reusable packaging and zero-waste logistics solutions to other brands. This strategic shift is accompanied by an expansion of its internal merchandising and planning teams, with active hiring for roles such as Senior Sourcing Analyst and Home & Fashion Buyer. FabFitFun also continues to release products like its Holiday Advent Calendar, which features items from brands such as Dr. Jart+, TULA, and Hourglass.

FabFitFun Notable Investors

  • Kleiner Perkins
  • New Enterprise Associates
  • Upfront Ventures
  • M13

FabFitFun Founders

  • Co-Founder, Daniel Broukhim
  • Co-Founder, Michael Broukhim
  • Co-Founder, Katie Echevarria Rosen Kitchens

Peer Group Comparison

Vs Peer Group of >$4B Startups

Frequently Asked Questions

Is Anduril worth joining?

Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.

Is FabFitFun worth joining?

Deciding whether to join a company like FabFitFun depends on your personal career goals and belief in its long-term potential. Tools like Prospect can help you evaluate the financial upside by modeling the potential value of your equity compensation.

What should I do with my FabFitFun stock?

Managing private stock involves complex decisions around exercising options, planning for taxes, and timing potential sales. Platforms like Prospect offer data-driven strategies to help you navigate these choices and maximize your post-tax returns.

Can you sell FabFitFun stock?

As a private company, FabFitFun stock is not publicly traded, so selling shares is typically restricted to company-approved tender offers or secondary market transactions. Resources like Prospect can help you analyze these opportunities and determine the tax-optimal shares to sell.

How can I find the value of my FabFitFun stock?

Valuing private stock requires analyzing factors like funding rounds, company performance, and secondary market prices, as a public stock price is not available. You can use platforms like Prospect, which leverage proprietary predictive models to project the future value of your shares.

What is FabFitFun's equity worth?

The precise worth of private equity like FabFitFun's is not public information and depends on the company's valuation, which can fluctuate between funding rounds. Tools like Prospect use data-driven models to help you estimate the potential value of your holdings and forecast different financial outcomes.

What is FabFitFun's stock ticker symbol?

FabFitFun does not have a stock ticker symbol because it is a private company and its shares are not traded on a public stock exchange. Ticker symbols are only assigned to companies once they complete an Initial Public Offering (IPO).

Can I buy or sell FabFitFun stock?

Buying FabFitFun stock is generally limited to exercising employee stock options or for accredited investors in private placements, while selling is typically possible only during specific liquidity events like tender offers. Platforms such as Prospect provide tools to help employees make informed decisions about when to exercise options and how much to sell.

What is the criteria to buy or invest in FabFitFun stock?

To invest in a private company like FabFitFun, you typically need to be an accredited investor or an employee with stock options. Employees can use their grant agreements to buy shares, often with guidance from platforms like Prospect on how to time the exercise for maximum value.

Ready to unlock insights on top performing startups?
Ready to unlock insights on top performing startups?