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Attentive

Attentive’s AI-powered platform delivers personalized SMS and email marketing, using real-time behavioral data to drive substantial e-commerce revenue for brands.

$15.25

Secondary Market Price

Updated: 
Sep 2025
Current Preferred Price
Date:
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Prospect Projected Preferred
Current FMV
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Prospect Projected FMV
$1.11B
Company Valuation
Updated: 
Sep 2025
Marketing
Industry
New York, NY
Headquarters
2016
Year Founded
1,597
Employee Count
$15.25

Secondary Market Price

Updated: 
Sep 2025
Current Preferred Price
Date:
Sign in to view
Prospect Projected Preferred
Current FMV
Date:
Sign in to view
Prospect Projected FMV
$1.11B
Company Valuation
Updated: 
Sep 2025
Marketing
Industry
New York, NY
Headquarters
2016
Year Founded
1,597
Employee Count

How Attentive Measures Up

To help you manage your Attentive equity, Prospect has run the company through our machine learning model.

Prospect Rating

TBD

We are still gathering data and evaluating Attentive's rating. Check back soon for our rating on the company's potential worth four years from now.

Exit Risk

TBD

We are still gathering data on Attentive to train our machine learning model. Check back soon for our exit risk rating for Attentive!

Funding Stage

Series E

Attentive's Series E funding stage signals that it's a mature company, well beyond the initial risks of an early startup. For a potential employee, this means greater job stability and the chance to join a business that has already proven its success and staying power.

$15.25
Est val $1.11B
+$13.13 (▲50%)
Jan, 2024 - Jan, 2025

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Prospect Projected Future Attentive Prices

Prospect’s machine learning model has been trained on the same data top-tier investors use to project the likely range of outcomes for Attentive's equity. Create a free account to view 10th-90th percentile projections over 2, 4, and 6 years.

Powerful tools to earn more from your equity

Company Description

Attentive operates a marketing platform that enables brands to communicate with customers through personalized text messaging. Using real-time behavioral data and AI, the company’s software sends targeted SMS and RCS messages designed to increase e-commerce revenue and customer engagement for clients like GUESS, Claire’s, and The Vitamin Shoppe. Founded in 2016, Attentive saw rapid growth, raising a total of $866.12 million from notable investors including Sequoia Capital, Coatue, and Bain Capital Ventures. This funding propelled the company to a peak post-money valuation of $6.92 billion following its Series E round in March 2021.

Looking forward, Attentive is focused on expanding its technological capabilities beyond traditional SMS. The company recently launched RCS Business Messaging, signaling a strategic move to redefine mobile commerce with richer, more interactive conversations. The excitement around the company is bolstered by significant industry recognition. In 2024, Attentive was named to the Deloitte Technology Fast 500 for the fourth consecutive year and ranked in the top 25 of the Forbes Cloud 100 list, underscoring its position as a leader in the marketing technology sector.

Attentive Notable Investors

  • D1 Capital Partners
  • IVP
  • TCV
  • Tiger Global Management
  • Frontline Ventures
  • Coatue
  • Gutbrain Ventures

Attentive Founders

  • Co-Founder, Brian Long
  • Co-Founder, Andrew Jones

Peer Group Comparison

Vs Peer Group of >$4B Startups

Peer Group Comparison

Frequently Asked Questions

Is Anduril worth joining?

Joining Anduril as an employee is another way to acquire equity, typically through stock options included in compensation packages.

Is Attentive worth joining?

Deciding whether to join a private company like Attentive depends on your personal career goals and financial objectives. Prospect offers tools and VC-grade data to help you evaluate job offers and the potential long-term value of their equity compensation.

What should I do with my Attentive stock?

Managing private stock involves making informed decisions about when to exercise options and sell shares to optimize your financial outcome. Platforms like Prospect provide services like tax optimization strategies and scenario modeling to help you create a personalized plan for your equity.

Can you sell Attentive stock?

Employees of private companies like Attentive can often sell their shares through secondary markets or company-approved tender offers. Prospect can help you navigate this process by providing data on secondary market prices and predictive models to help determine optimal selling times.

How can I find the value of my Attentive stock?

Since private company stock is not publicly traded, its value must be estimated using other financial data. You can use resources like Prospect's Equity Calculator to project your stock's potential worth based on the same models used by venture capitalists.

What is Attentive's equity worth?

The value of equity in a private company like Attentive is not fixed and changes with the company's growth and market conditions. To get an independent estimate, you can use Prospect's data-driven platform, which projects equity value based on a wide range of metrics.

What is Attentive's stock ticker symbol?

Attentive does not have a stock ticker symbol because it is a private company and its shares are not available on public stock exchanges. Ticker symbols are only assigned to companies once they become publicly traded through an initial public offering (IPO).

Can I buy or sell Attentive stock?

Prospect's platform is designed to help employees manage and sell their existing company equity, not to facilitate the purchase of new shares. While buying stock is typically limited, selling is often possible through secondary market transactions or tender offers.

What is the criteria to buy or invest in Attentive stock?

Opportunities to invest in a private company like Attentive are typically reserved for venture capital firms and accredited investors who meet specific net worth or income thresholds defined by the SEC. Prospect focuses on helping employees with their existing equity rather than facilitating new investments.

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