Eight Sleep is a sleep technology company that sells smart mattresses and mattress covers designed to improve sleep quality through dynamic temperature regulation. Its flagship Pod 3 product, which retails for $2-4K, uses sensors and AI to adjust the mattress temperature throughout the night to optimize each stage of sleep, resulting in up to 32% better sleep quality according to company studies. Eight Sleep also offers an app with sleep coaching and biometric tracking.
Founded in 2014 by Matteo Franceschetti, a former lawyer and serial entrepreneur, Eight Sleep has raised over $150 million from investors including Founders Fund and Valor Equity. The 118-employee company has sold its products to "several thousand" customers, including 100 pro athletes. In 2021, Eight Sleep expanded from the US into six European countries.
Looking ahead, Eight Sleep aims to further improve its technology to reduce the amount of sleep users need from 8 hours to 6 hours per night, while maintaining sleep quality. The company faces challenges including the high price point of its products and increased competition from both smart mattress makers and wearable devices like Oura and WHOOP. However, the global sleep tech market is projected to grow from $15B in 2022 to $67B by 2030, giving Eight Sleep a large opportunity if it can move from early adopters to mainstream consumers.
2014
Founded
50-100
Employees
Series C
Stage
~$500M
Latest Valuation
$100-200M
Total Funding
Aug 30 2021
Last Fundraise
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